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January 2015

How Sales 2.0 is supporting B2B lead generation

Sales 2.0 is causing waves throughout the business community – some surveys suggest that only around half of More »

Reaching smartphone obsessives with B2B telesales

B2B telesales has the advantage of enabling direct and immediate communication with prospects in order to generate new More »

Can charity help drive new business leads?

It’s not uncommon to offer incentives as a way to drive new business leads, whether in the B2C More »

How a focus on consumer needs can benefit B2B telesales

You might think B2B telesales is less heavily dependent on the needs of end consumers than B2C sales More »