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June 2015

B2B marketing set for growth

Improving business prospects are likely to lead to growth in the B2B marketing industry over the coming months, More »

How B2B telesales can help market family firms

B2B telesales doesn’t have to be impersonal – it’s not all about return on investment, key performance indicators More »

IT retailers look to B2B lead generation for better profitability

The potential of B2B lead generation has not been lost on IT retailers, according to a report from More »

Why Does B2B Telemarketing Work?

The chair of the DMA’s Contact Centres & Telemarketing Council, Jacqui Crawley, has spoken of why B2B telemarketing More »