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July 2015

How telemarketing services can jog buyers’ memories

Telemarketing services can include placing several calls to the same prospect, in order to eventually guide them towards More »

B2B telemarketing scripts – how to keep them on the line

One of the main purposes of B2B telemarketing scripts, at least at the outset of the call, is More »

The fifth element of B2B lead generation in cloud computing

Newly published research reveals the ‘fifth element’ that could make the difference in B2B lead generation campaigns in More »

How telesales can trigger brand memories

You might think telesales triggers the same brand-related memories as any other form of marketing, but in fact More »