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B2B Outbound Telesales

Toucan Telemarketing’s B2B outbound telesales service places calls systematically to each number in an intelligently compiled call list, with the aim of engaging prospects and ultimately leading to B2B appointment setting for your sales and marketing team to follow up face to face.

We work closely with each of our clients to make sure that we are approaching the best prospects within your industry or supply chain, and converting them into qualified leads that represent the best possible business opportunities for you.

In this way B2B telemarketing services are not just a source of quick income for the short term, but help to establish positive brand perception and keep prospects engaged until they are ready to allocate some budget.

This is why a B2B telemarketing company like Toucan Telemarketing’s B2B outbound telesales service represents a long-term investment in business development for our clients, on top of the immediate revenue generated by each telemarketing campaign.

Let’s talk about B2B telemarketing services

To discuss our B2B outbound telemarketing services, give the Toucan team a call today on 01260 294444 and we can get to work compiling a call list and creating a B2B telesales strategy to maximise your new business opportunities.

B2B marketing with a reliable rate of ROI

Reliable ROI is the holy grail of business investment and our B2B outbound telemarketing campaigns prove time and time again that B2B telesales and appointment setting supply sales and marketing teams with a pipeline of converted prospects and qualified leads.

In one of our past B2B outbound telesales campaigns, the client had previously mailed out 9,000 brochures and received only two orders, a conversion rate of just 0.02%.

Toucan Telemarketing called the top 2,000 prospects in their industry and 50 either placed an order immediately or expressed an interest in receiving further information, a 2.5% conversion rate from a much smaller list of prospects.

Toucan do better than one

By working with Toucan Telemarketing, you are no longer alone and adrift in a sea of unqualified leads and low-quality prospects.

We have bespoke software dedicated to B2B appointment setting and call measurement that identifies business opportunities so that no potential for B2B lead generation is missed.

Our telemarketing service takes the initial pressure off of your internal sales and marketing teams, so talented sales executives and marketing managers are not left to spend most of their day cold calling, but can instead focus on closing the deal.

And we continually measure the overall level of interest in your telemarketing campaign, compared against total sales in real time for an immediate accurate estimate of ROI.

Reports are tailored to your needs and supplied whenever you need them, so you can see where your sales are coming from and we can adjust your B2B lead generation campaign as required to maximise revenues and new business opportunities generated.

Truly bespoke B2B outbound telesales

  • Target Market

We target only legitimate prospects within your market, using intelligently compiled call lists to maximise B2B lead generation and conversion rates.

  • High Quality

Our high quality lead generation services ensure your sales and marketing team receive a stream of qualified sales opportunities ready to convert.

  • Representing Your Brand

We seamlessly represent your brand from the initial telemarketing campaign, right through our B2B appointment setting service, until your sales team is ready to meet face to face with the relevant decision maker from the prospect’s side.

Don’t do it alone – Toucan Telemarketing B2B outbound telesales services take the pressure off your in-house sales and marketing team while maximising ROI, new business leads and positive brand perception among your prospects.

You can call us on 01260 294444 or fill in our contact form for a prompt reply from a member of the Toucan Telemarketing team.


Since July 2010 Toucan has been working on average at least one day per week to generate 298 appointments with SMEs for a 2 to 4 hour business review. These reviews have enabled the Sustainable Business team to identify £3,257,592 of potential savings towards an overall target of £6million. It’s so refreshing working with a company who can deliver the right results time and time again.

Vicky Greenhalgh, Director of PEM Ltd