Appointment Setting in the Translation Services


  • NationwideUSAWorldwide

Services provided by Toucan


Translation Company wanting to establish contact with SME and Blue-Chip decision makers in charge of their high quality translation and website optimisation.


To book qualified appointments with potential clients for 1 Sales Director, managing their diaries effectively and ensuring all appointments are qualified to pre-agreed criteria.

To obtain quotable opportunities and files that need accurately translating.

Feeding back information accurately with fast turnaround times to help create as many quotable opportunities as a team that we could.

How we did it

We assigned two internal agents from the sales team to look after the client and feedback on a monthly basis with full reporting, a team telephone discussion and update.

On average calling 200 prospective businesses per week, our B2B appointment setting services generated an average of 2 appointments a week with a further pipeline of 2.

The team understood the translation project and translation sector as a whole and the challenges it faces and can communicate this effectively to the prospects.

Outcome and deliverables

Cost of campaign £2k a month

Timescale Monthly

Number of hours 50 hours a month

Average Number of appointment generated a month 8

We have been working with this client for 2 years and they have just won a Global contract worth over £1.5 million pounds. They also convert work out of our efforts every month.

further information

If you enjoyed this blog we have two further case studies showcasing our appointment setting expertise in the LED lighting industry and the digital marketing industry.